In the continuous development of the enterprise, Kelai Electromechanical has always taken it as its responsibility to strive to create benefits and actively give back to society. It focuses on the creation of social value, consciously fulfills social responsibilities, dares to engage in social public welfare and charity, creates harmonious public relations and gives back to society.
Kelai Electromechanical adheres to the new development concept of charity, focuses on rural revitalization and common prosperity, actively joins public welfare service platforms, and departs itself to public welfare undertakings. As a member of the "Love Relay", the company has formed village-enterprise partnerships with deeply impoverished villages in Luoping and Huize, Yunnan Province for targeted assistance. Every year, it makes donations to the poverty alleviation projects organized by the Management Committee of Baoshan Industrial Park, Shanghai, to support the development of industries in poverty-stricken areas and help the impoverished population achieve targeted poverty alleviation. Meanwhile, the company has taken concrete actions to assist the industrial transformation in remote areas, strongly support the industrial development in poverty-stricken areas, and proactively act as a supporter, participant and practitioner of rural revitalization, contributing to the local rural revitalization efforts. In 2021, over 110,000 yuan was spent on purchasing agricultural and sideline products from poverty-stricken areas in Yunnan and Xinjiang. In 2022, the company earnestly implemented the principle of "entering communities, revealing identities, keeping promises, and setting an example", actively carried out the mechanism of pairing non-public enterprises with communities and villages for assistance, guided employees to act as role models, and actively responded to the community's requirements for medicine distribution and material delivery, truly achieving "responding to the urgent needs of the people and solving their difficulties", and conveyed warmth and love with passion and enthusiasm. During this period, the company donated the necessary materials to the Shanghai Children's Welfare Institute. In addition, the company donated 36,900 yuan to the Shanghai Donghai Cihui Public Welfare Foundation, making a modest contribution during this special period. In the first half of 2023, the company donated 100,000 RMB to the Shanghai Charity Foundation to support the high-quality development of industries in poverty-stricken areas and actively promote the rural revitalization work in the region.
The company is deeply concerned about education and actively collaborates with Jinshi Kindergarten, donating medical protective supplies to the kindergarten. Meanwhile, during the summer vacation, it renovates and upgrades the outdoor facilities of the school. For wooden toys and anti-corrosion seats, the company has carried out renovations with baby-grade eco-friendly paint, significantly enhancing the environment within the park. For the convenient and flexible canopies that are easy to move and retractable, the company repaired and reinforced the original canopy frame, donated 25 canopies to kindergartens and completed the assembly work, thus solving the problem of pick-up and drop-off in rainy days.

The company organized its employees to participate in the "Love Day Donation" activity, and the donations were used to help the disadvantaged people in the park. The implementation of the activity not only enhanced the cohesion among the company's internal employees but also conveyed the love of all the company's staff to the disadvantaged people. On the eve of July 1st this year, the company's Party branch and trade union sent a message of love and blessings to the needy families in the co-built community, Shangheyuan Community, jointly drawing a "circle of unity" for community governance.
Every "August 1st" Army Day, the company would express its condolences to the firefighters in the scorching summer, presenting them with cold drinks to cool off and relieve the severe "baking" test brought by the continuous high temperature. In addition, to alleviate the tight situation of clinical blood supply in summer, Kelai Electromechanical has vigorously advocated the spirit of the Red Cross and actively mobilized a total of 16 eligible Party members and the public to participate in voluntary blood donation activities, demonstrating the beauty of civilization with love.
Today's public welfare is one that everyone participates in, whether it is an individual or a collective. Public welfare is not something that can be achieved overnight; it requires a great deal of energy and time. It is like a lamp, warming the path ahead. Perseverance leads to success. We should persistently devote ourselves to it. Only by keeping moving forward without giving up can we see the most beautiful scenery. And we will also implement and permeate the concept of "consistency" in charity into our corporate culture, thereby radiating it to the work and life of our employees.


